DSA Companies in Focus

Schedule at a Glance


Tuesday, March 5th


1:00 – 4:30 PM

Technology Council Roundtable*

2:00 pm - 7:00 PM

Registration - Bonneville Ballroom Foyer

  • 2:30 PM – 3:30 PM

Direct Selling Self-Regulation Practicum** - Bonneville Ballroom
The Direct Selling Self-Regulatory Council (DSSRC) launched earlier this year. Join the conversation with DSSRC staff to hear insights on the program, what to expect in the months ahead and explore the its structure, standards and approach to become a premier self-regulatory body. This workshop will feature a presentation by the DSSRC with open discussion to follow.

4:00 PM – 5:00 PM

Industry Research Committee Meeting* - Oak Room

Welcome Reception - Bonneville Ballroom Atrium

5:30 – 7:00 PM

** separate registration required ∙ * by invitation only


Wednesday, March 6th


Registration and Continental Breakfast - Bonneville Ballroom Foyer

7:45 AM

Welcome and Overview - Bonneville Ballroom

8:45 AM

Keynote Address

Derek Maxfield, Founder & CEO, Younique

9:00 AM

Buses depart for USANA Health Sciences Headquarters - Hotel Lobby

10:00 AM

USANA Health Sciences Company Presentations and Tours

10:30 AM – 2:30 PM

Buses depart for hotel

2:45 PM

Networking Dinner - Bonneville Ballroom Atrium

4:30 – 6:30 PM

** Separate registration required ∙ * Invitation only


Thursday, March 7th


Registration and Continental Breakfast - Bonneville Ballroom Foyer

7:45 AM

Keynote Address from 4Life Research’s Executive Team - Bonneville Ballroom

President & CEO, Danny Lee  

High level market messaging with drill down into 4Life’s Customer, Preferred Customer, and Distributor Program and how they've leveraged these designations to address the Amazon epidemic.

Chief Scientific Officer, Dr. David Vollmer

A review of 4Life’s Science Teams (R&D—innovation and differentiation; Health Science Advisory Board—purpose and use; Quality—pharma-grade processes, paper-less lab, stability chambers) with deep dive into product development. 

Senior Vice President Marketing, Brian Gill 

"The main thing is to keep the main thing the main thing" with marketing project examples and takeaways. 

Vice President Corporate Communications, Calvin Jolley 

 What is the difference between "Marcom" and Corporate Communications?

8:30 AM

Buses depart for Nu Skin Enterprises Headquarters - Hotel Lobby

10:15 AM

Nu Skin Enterprises Company Presentations and Tours

11:00 AM – 3:00 PM

Buses depart for hotel and airport

3:00 PM

** Separate registration required ∙ * Invitation only


Photo of Marriot Salt Lake City, University Park

Marriott Salt Lake City University Park

480 Wakara Way,
Salt Lake City, UT 84108

The room block room rate will be $235/night and to ensure you receive a room, please make reservations by February 21. Call 1-800-228-9290 or click the link below to book your room.